Monday, July 18, 2022

PPC Specialist

PPC Specialist required

PPC Specialist

Location: Karachi - Pakistan
Experience: 1 Year
Shift Timings: Morning Shift
Job Type: Full-Time


MMC is looking for potential candidates for the Position of PPC (Pay Per Click) Specialist to run PPC campaigns and monitor paid search budgets. The candidate must be well versed in principles of search engine marketing (SEM) and search engine optimization (SEO) and the goal of this role is to ensure that our online marketing efforts have the possible ROI.

  • Plan, execute, and manage PPC campaigns across a range of channels.
  • Keyword research and management to optimize bids.
  • Write engaging copy for adverts.
  • Oversee existing and new campaigns and make recommendations to optimize them.
  • Oversee accounts on search platforms.
  • Create advertising reports, Monitor budget, and adjust bids to gain better ROI.
  • Account management of clients.
  • End-to-end campaign management-from Planning to executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads.
  • Keep on top of industry advances and appropriate tools to enhance paid search channels.
  • Keep abreast of PPC and SEM trends.


  • The candidate must have at least 1 year of relevant experience.
  • Fine Knowledge of SEM, SEO, and digital marketing concept.
  • Experience in using tools such as Google AdWords, Bing, Yahoo, and Facebook Ads.
  • Strong communication skills, relationship-building skills, analytical thinking, and creative writing skills.
  • Working Knowledge of Analytics tools (Google Analytics, Tableau, Web Trends, etc)

Bachelors in Marketing, Digital media, and relevant field.

LOCATION: Gulshan-e-Iqbal, Karachi

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